Social Media & Meta Ads Management Perth

Turn social media into a measurable source of business growth

HazyAyz helps businesses build a stronger social media presence and generate qualified leads through strategic content, Facebook and Instagram advertising, campaign management and data-driven optimisation.

Whether you need ongoing social media management, Meta Ads management or both, we create strategies focused on reaching the right audience and turning attention into measurable business results.

Problems We Solve

You're posting on social media without seeing meaningful results
Your Facebook or Instagram ads aren't generating enough leads
Advertising costs are increasing
You don't know which ads are actually performing
Your social media presence is inconsistent
You don't have time to manage your social media
Your ads aren't reaching the right audience
You're boosting posts without a clear strategy
You're unsure how much to spend on Meta Ads
You aren't tracking conversions properly
Your campaigns aren't being regularly tested or optimised

Services Included

Social Media Management

Build a consistent and professional presence across your social media channels.

Services can include:

Content planning
Social media strategy
Caption writing
Content creation
Graphic design
Promotional posts
Educational content
Engagement strategies
Content scheduling

Meta Ads Management

Create and manage advertising campaigns across Facebook and Instagram.

Campaigns can be designed around objectives such as:

Lead generation
Website traffic
Sales
Brand awareness
Customer enquiries
Remarketing

Campaign structure and targeting are tailored to your business and objectives.

Ad Creative & Copy

Good advertising isn't just about targeting.

The creative needs to capture attention and communicate the right message.

We can develop:

Static advertisements
Video advertisements
Promotional graphics
Ad copy
Headlines
Calls to action
Creative variations for testing

Audience Targeting

Reach potential customers using Meta's available audience targeting and campaign optimisation tools.

Depending on your campaign, this may include:

Location targeting
Demographic targeting
Interest-based audiences
Custom audiences
Website visitors
Customer audiences
Retargeting

Campaign Testing & Optimisation

Campaigns shouldn't be launched and forgotten.

We monitor performance and identify opportunities to improve:

Click-through rates
Cost per click
Cost per lead
Conversion rates
Reach
Engagement
Ad frequency
Overall campaign performance

Where appropriate, different creatives, audiences and messaging can be tested to identify what performs best.

Social Media Reporting

Understand where your advertising budget is going and what you're getting in return.

Reports can include:

Ad spend
Reach
Impressions
Link clicks
Cost per click
Cost per 1,000 impressions
Leads
Cost per lead
Engagement
Conversion performance

Rather than simply providing numbers, we explain what the numbers mean and what should happen next.

Why Hazy Ayz

A lot of social media agencies focus heavily on content.

A lot of advertising agencies focus heavily on campaign management.

HazyAyz combines both with data analytics.

Your campaigns can be assessed using actual performance data to determine what is working, what isn't and where your budget can be better allocated.

This approach combines:
- Social media marketing
- Meta Ads
- Data analytics
- Performance reporting
- SEO
- AI visibility
- Website optimisation
- CRM integration
The result is a more connected digital marketing strategy rather than treating your Facebook page, website, advertising and CRM as separate systems.

What is Meta Ads management?

Meta Ads management involves planning, creating, monitoring and optimising paid advertising campaigns across platforms such as Facebook and Instagram.

It includes campaign strategy, audience targeting, creative development, budget management, performance analysis and ongoing optimisation.

How much do Meta Ads management services cost?

The cost depends on the level of management and the complexity of the campaign.

Factors can include:

Number of campaigns
Number of advertisements
Creative requirements
Campaign objectives
Reporting requirements
Level of ongoing optimisation

Your advertising budget is separate from the management fee paid to HazyAyz.

A customised quote can be provided based on your business requirements.

How much should I spend on Facebook Ads?

There isn't one advertising budget that works for every business.

The appropriate budget depends on your industry, target audience, offer, geographical area, competition and campaign objective.

A smaller budget can be useful for testing an offer and gathering initial performance data before increasing spend.

The goal should be to determine what produces an acceptable return rather than simply spending as much as possible.

How long does it take for Meta Ads to work?

Some campaigns can generate results quickly, but meaningful optimisation generally requires enough time and data to identify patterns in performance.

Results can vary significantly depending on the industry, offer, audience, creative, website and conversion process.

Rather than guaranteeing a particular result within a particular timeframe, campaigns should be monitored and adjusted based on actual performance data.

Do you offer organic social media management?

Yes. Social media management can include content planning, post creation, captions, graphics, scheduling and ongoing content strategy.

Organic social media and paid Meta advertising can also be managed together as part of a broader digital marketing strategy.

Can you track leads generated from Meta Ads?

Yes, where the appropriate tracking and integrations are available.

Lead tracking can involve your website, Meta's tracking tools, HubSpot CRM or other systems.

Connecting advertising data with CRM data can provide a much clearer picture of what happens to a lead after they submit an enquiry.